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Date 10/11/2008
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Àngel lópez : "We want SeniorStore to become a reference in the Seniors’ market"

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Could you present Seniorstore ?

SeniorStore’s philosophy was born in order to help and solve professionally problems that our seniors and their relatives meet in their everyday life. Our aim is that this stage of life can be as good and with as many satisfactions as any stage before

In our service philosophy, we try that in our stores not only we sell products but also have a relevant impact in our society, informing, advising an assessing our clients

Our slogan ”SeniorStore. Live better” shows our objective to help our seniors to improve their quality of life

What kind of products do you sell ?

There’s a great range of products you can find in our stores (>1000 sku). In SeniorStore we offer solutions to eveyday life problems of senior people or people with disabilities. We sell products for any place in house. We can find products that allow enjoying the living room facilitating everyday life activities with security and autonomy. Our catalogue shows a great variety of products to relax, being furniture with lots of possibilities with an attractive and home image. Our products also let you pet yourself in the bathroom where our articles help to solve personal tidiness with total security. Moreover our kitchen furniture and products have as main goal comfort and convenience and to allow people do any task in that space without effort and securely. finally we also have products that allow to move without barriers, eliminating arhitectonic barriers, facilitating mobility and helping our seniors to feel active, less dependent and more free. I enclosed you some images of our products

Who are your clients ?

In SeniorStore you can meet different groups of customers, emphasizing among them :

The own user of our products who look for articles or technical help to improve his everyday quality of life
The consumer realtives who look for help for their beloved relative
Professionals like occupational therapists looking for solutions to improve the well-being of the person they take care of
Geriatricians who find in our product selection the answers to communicate to their patients

What are their main requests ?

They are looking for a solution to a problem. They are looking to cover some need, a tool that allows him independence to do any everyday activity

What are the main characteristics of your shops ?

The store have between 70-100 m2 with at least 4 meters of shop window and it must be located in towns with more than 50,000 inhabitants

The store looks like people’s home in which SeniorStore products are included. It shows accessibility, stillness, tranquility and pleasure where spaces look attractive, cosy, and communicate a better way of living being all products accessible to customers, so that they interact with them and understand all the benefits they contribute to everyday life. Furthermore, the store avoids the image of a surgical aids shop or old people’s home. Senior people in 21st century are active and feel alive. Finally it’s important to mention that the staff are not just salesmen, they are advisers who help customers to find the best solution to their problem

Do you plan to develop in Europe ?

We are open to any possibility. our main goal is to settle in Spain and consolidate the company in our own company but we are also looking for partners to grow abroad, but not only in Europe but also in America. We have contacts in different countries like France, mexico or Brasil.

More info : http://www.seniorstore.es/

 

By K.S. Date 05-07-2008

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